Marketing is all about finding the right customers for your business, and then building connections to support your sales drives and make your company grow. Prospa has all the marketing automation software tools you need to make that process easier and more effective, meaning you’ll reach your goals faster.
Marketers require agile strategies for lead generation, and marketing tools that work to find prospects and engage with them on a meaningful level.
Find
Segment your audience with ease
Say goodbye to generic, one-size-fits-all campaigns and target the right people with the right information at the right time. Using Prospa’s data-backed design tools, flexible templates and personalisation options, you can boost customer engagement and improve the customer journey effectively.
Schedule and track your social media posts
Create social-media posts on LinkedIn, Facebook, Twitter and Instagram using the Prospa platform, scheduling them as far ahead as you want. Combine posts with links to forms and surveys, boosting audience engagement and creating trackable sales opportunities.
Add click-to-action landing pages to your social media
Guide customers to a specific product, service or offer via social media by attaching landing pages to posts. This acts as an effective, easy-to-track lead-conversion tool.
Connect
Design personalised email drip campaigns
Automatically resend emails after a predetermined period of time if they haven’t been seen. Once they have been read, a sales task will be generated automatically.
Build powerful automations
Automation tools mean less time spent on repetitive tasks and more on marketing and lead generation. Prospects and leads can be integrated into Prospa’s CRM with ease, and at the right inflection point, hot leads can be sent automatically to sales teams for action.
Convert
Interact with your website visitors
Prospa’s website tracking tools allow you to monitor visitors to your site and automatically send a delayed email to remind them to complete a transaction or continue browsing.
Create flawless events both online and in person
Make the journey from launch to event seamless with Prospa’s integrated marketing tools. Prospa enables you to keep awareness levels high across multiple touchpoints, from concept to ticket purchase (fully integrated with Stripe Payment Processing). You can even measure the success of the event afterwards with our intelligent sentiment analysis.
Real-time goals and marketing campaigns
Generate leads and revenue and reach your goals with a unified campaign using Prospa’s suite of marketing tools via email and social media posts. All intel is fed into a real-time dashboard, meaning you have instant access to the most important analytics and outcomes of your posts.
Keep
Understand the data – and how to use them
Measure customer feedback with intelligence gathered from CSAT, NPS and CES software, alongside Prospa’s custom automated sentiment analysis. Knowing how your customer feels means you can adapt if there’s an issue and ensure their experience is awesome moving forward.
More touchpoints than any other platform!
For all the tools you need to create a customer-centred campaign that will grow your business, look no further than Prospa. All bases are covered, meaning you can build the ultimate unified marketing strategy.